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Comms ideas for promoting positive mental health

  • Writer: Martyn Hayes
    Martyn Hayes
  • Jan 9
  • 2 min read

Updated: Jan 25

Illustration of a woman with flowers growing from her head, symbolizing positive mental health. Text: "Comms ideas for promoting positive Mental Health" and "www.martyn-hayes.co.uk". Background is pink and yellow.

Five innovative marketing tips for promoting positive mental wellbeing


Welcome back to the blog, where we dive into tips, tricks, and discussions on all things marketing and communications. In today's post, we'll take a look at some creative ideas that can help spread awareness and promote positive mental health. So, grab a cozy spot, maybe a warm cup of tea, and let's explore together!




Top tips


Diverse people in webinar screens, on a blue floral background. Text: "Comms ideas for promoting positive mental health: Host webinars."

1: Host webinars


Education is key, and hosting workshops/webinars can offer valuable insights. Topics like stress management, mindfulness, or mental health first aid could be engaging for your audience. Remember, knowledge is empowerment!


Invite a guest expert to speak to your audience to bring a new perspective and improve your credibility on this subject. Subjects they could speak on could include:


  • Their reflections of the wider mental health landscape,

  • How to get support,

  • Recommended books

  • Personal experiences



Two people podcasting with microphones on a yellow floral background. Text: "Comms ideas for promoting positive mental health. Host podcasts."

2: Invite expert guests to your podcasts


Unleash the power of voices through podcasting. Speak from a position of authority and dive into discussions about coping mechanisms, self-care tips, via interviews with mental health professionals. It adds a personal touch to the conversation, making the topic more relatable.


Person inside phone illustration, pointing with speech bubble. Text: Comms ideas for mental health, Create video shorts. Floral design.

3: Create video shorts


Why not share some quick 60-second case studies or top tips to boost mental health? Make a bunch, line them up and post weekly to keep your followers engaged and stay ahead of the algorithms!



Illustration of two people writing on a giant document. Text: "Publish guest blogs." Yellow background with plants, website URL.

4: Publish guest blogs


Words are powerful, and storytelling is a timeless method of connecting with others. Start a blog where individuals share their mental health journeys, struggles, and triumphs. Authenticity resonates with people, reminding them they're not alone in their experiences.


Illustration of a smiling woman pointing up, surrounded by flowers. Text: "Myth-bust via Social Media," "Facts vs Myths," promoting mental health.

5: Myth-bust via social media


Imagine colorful infographics or inspiring quotes flooding your feeds. Why not create a campaign using hashtags like #SettingTheRecordStraight or #MentalHealthMatters?It's the perfect way to reach a broader audience and spark conversations on facts vs fiction..


By clearing up misunderstandings, you can help break down any stigma, boost interaction, and attract more visitors to your website. Share some stats or personal stories to show the true picture of mental health.



Let's work together


Let's continue these conversations, support one another, and shine a light on the importance of mental health. After all, it's okay not to be okay, but reaching out and seeking help is always a step in the right direction.


If you are looking for support with your comms projects, I can help. Explore this website to see examples of my handy work and reach out for a chat.





Here's to mental health, wellness, and a brighter tomorrow! 🌟





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